Pariplay Ltd., a gaming technology company serving iGaming operators, land-based casinos and iLotteries, has announced a content partnership with Betclic Group, the France-based operator of the Betclic portfolio of online sports betting, horse racing, casino and poker brands. Under the partnership, Pariplay’s online casino games have gone live on the operator’s online sportsbook and casino brands, Betclic and Expekt, along with their stand-alone casino Monte-Carlo Casino.
Betclic Everest Group’s flagship sportsbook brand Betclic allows players to wager online on all major European and global sporting events and features live betting functionality. The sportsbook is complemented by the brand’s online casino offering, carrying a selection of over 1,000 slots and table games split across their desktop and mobile platforms, which will be further diversified by the new addition of Pariplay-developed casino games.
Recently released original Pariplay video slots such as Jack In the Box, Pets, Fire vs Ice, and Froots, along with over 50 other titles, have been made available to the Betclic Group. Players will also be able to enjoy all of Pariplay’s branded slots, including Valiant Entertainment comic-book tie-ins Xo Manowar and Bloodshot, and Atari Asteroids, Atari Star Raiders, Sharknado and The Three Stooges: Disorder in the Court.
In addition, Pariplay’s branded and original casino content has been added to Betclic’s additional brands Expekt and Monte-Carlo Casino. Pariplay’s games will further broaden the range of entertainment available to the longstanding Expekt brand’s wide-ranging pool of sports betting and online casino customers. Monte-Carlo Casino, which focuses specifically on the casino vertical, will similarly benefit from Pariplay’s sophisticated, engaging and fun slot titles.
Pariplay’s full suite of games are available via iSoftBet’s powerful Game Aggregation Platform (GAP), which made the integration with Betclic quick and easy. iSoftBet is a London-based online and mobile casino games developer, which also offers third-party content to some of the world’s largest iGaming operators, including Betclic.
Pariplay’s studio is currently in the final development stage of new branded Atari and original slot titles. When these are launched later in Q1 2018, they will integrate with Betclic, Expekt and Monte-Carlo Casino.
Richard Mintz, Commercial and Marketing Director at Pariplay Ltd., said, “We’re very excited to see our casino portfolio go live on Betclic and Expekt, which enjoy very high brand recognition in the European market, as well as Monte-Carlo Casino. We’re confident that our cutting-edge content will add another dimension to the casino offerings of these three major Betclic Everest Group brands.”
Andre Swedberg, Casino Product Manager at Betclic Everest Group, said, “Online casino is an increasingly important complement to our core sportsbook offering, so we’re excited to partner with a major software developer serving the vertical. Pariplay’s high-quality games, especially their Atari and Valiant Entertainment-branded content, will significantly enhance our players’ casino gaming experience.”